Building a Space of Emptiness
빈칸을 짓는 시간
A poster designed for an arts education project in Jeongneung, Korea, focusing on themes of solitude, shared experiences, and the transformation of emptiness into presence.
Graphic Designer
Shin Hyunji (신현지), Seongbuk City (성북 문화도시)
2023
Poster Design, Concept Development, Visual Identity
Individual
Process
I designed this poster in close collaboration with the artist, carefully listening to their concept and vision. We sketched ideas together, engaged in deep discussions about the meaning behind the work, and refined the visuals through an iterative process. The goal was to create a poster that purely represents the artist’s intentions while translating their ideas into a compelling visual form
Concept: How do we "build" emptiness?
The event is about creating meaning within empty spaces—through poetry, movement, and shared presence. Instead of portraying emptiness as a void, the design reinterprets it as a canvas for interaction, light, and transformation.
Visual Metaphor:
Hands as builders of intangible experiences (symbolizing participation & co-creation)
Natural elements—light, wind, sand, and clouds—reflect the materials used in the workshop, symbolizing both the shared experience and the scattered pieces of thought coming together.
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